Exhibition identity and collateral. Collaborative work, 2018
Scope is a digital design, web and UX exhibition showcasing a diverse range of works coming out of Yoobee School of Design. The students wanted the identity to feel intriguing, multifaceted and forward-moving. My goal was to develop a colour palette that felt polished and original. The logo was crafted to feel affable but clever – I utilised the many counters in Scope’s letterforms to create smiley shapes.
My role — Logo, colour palette, typography selection, typesetting, layout
Credits — Identity concept was a collaborative effort with Maria Rose and Amy Sullivan. Illustration assets by Maria and Amy; final composition by Emily. Wayfinding also by Maria.